Strategic AI Architects
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Compliance · Coming soon

The Audit finds the violations. Up to Code brings your site up to code.

A HIPAA-compliant website remediation for insurance agencies, server-side tracking, real consent, a rewritten privacy policy, and a fast, schema-complete site. Launching soon (planned $5,997 + $197/mo). Run the free Audit now, and reach out to get on the waitlist.

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HIPAA Tracking Audit, see which trackers fire before consent.

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Mike Moore reviewing a compliance audit report
Mike Moore, Founder of Strategic AI Architects

The liability

Why is an ad pixel on a Medicare page a HIPAA problem?

Because standard Meta, Google, or TikTok pixels can transmit visitors' health-related activity to ad platforms without consent, the exact pattern behind CIPA/ECPA wiretap suits and HHS-OCR findings against health-adjacent sites. A pixel on a Medicare page isn't a feature gap. It's a finding waiting to be opened. Health systems have already paid settlements in the tens of millions over these same pixels, and the FTC has fined telehealth platforms for sharing the same visitor data. Regulators are not treating this as a technicality, and neither should an agency that quotes health coverage online.

How it works

The Audit finds it. Up to Code fixes it.

Step 01 · The Audit

Find the violations, free

The AEO Audit + the HIPAA Pixel Scan show exactly what's firing pre-consent, what PHI-adjacent data leaks, and where your privacy policy doesn't match reality. The output reads like a building-inspection report, items flagged in signal-red.

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Step 02 · Up to Code

Bring it up to code

Server-side tracking (data under your control), a compliant consent banner / CMP, a rewritten privacy policy, and a rebuilt site, 25 pages, fast, with the 3-schema standard on every page. Plus 12 additional pages per year on the $197/mo plan.

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Maps to HIPAA Security Rule §164.312(e)(1) (transmission security) and the consent requirements behind recent CIPA pixel litigation. The Audit flags risk; it isn't legal advice.

The remediation

$5,997 build + $197/mo
  • ✓ 25 pages at launch, schema-complete
  • ✓ +12 pages per year on the monthly plan
  • ✓ Server-side, consent-gated tracking
  • ✓ Consent banner + rewritten privacy policy
  • ✓ Before and after compliance report for your records
  • ✓ Your current site stays live during the build

The timeline

What happens after you sign, week by week?

Most agencies go live in 4 weeks from kickoff. Your current site stays up the whole time, so you keep writing Medicare, ACA, and life business while the compliant site is built behind it.

Week 1 · Audit + mapping

We run the full HIPAA Pixel Scan and AEO Audit, inventory every tracker, form, and quote tool, and map the 25-page architecture, Medicare, ACA, life, and local pages included. You review and approve the page plan before anything is built.

Weeks 2 and 3 · Remediation build

Client-side pixels come out and server-side, consent-gated tracking goes in. The consent banner ships, the privacy policy is rewritten to match what the site actually does, and all 25 pages are rebuilt fast and schema-complete.

Week 4 · QA + launch

We re-run the Audit against the new site, verify nothing fires before consent, confirm conversion data still reaches your ad platforms, and cut the site live. You get the before and after report for your compliance file.

Ongoing · $197/mo plan

The monthly plan adds 12 new pages per year, keeps schema, consent, and the privacy policy current as rules and ad platforms change, and re-checks tracking after every update so the site stays up to code.

Who it's for

Who is Up to Code built for?

Independent Medicare, ACA, life, and health insurance agencies that run paid traffic, quote tools, or lead forms on their own site. If your pages mention plans, subsidies, prescriptions, or health conditions and a client-side pixel fires before consent, you are inside the scope of the HHS-OCR tracking guidance and the CIPA pixel suits. FMOs and agencies with downline sites use the same remediation across every domain they own.

FAQ

What do agency principals ask before they sign?

Can ad pixels really violate HIPAA?
Yes. Standard Meta, Google, and TikTok pixels can transmit visitors' health-related activity to ad platforms without consent. On a health-adjacent site that's the exact pattern behind CIPA/ECPA wiretap suits and HHS-OCR findings under HIPAA Security Rule §164.312(e)(1).
What is server-side tracking?
Server-side tracking routes analytics and ad data through infrastructure you control instead of broadcasting it directly from the visitor's browser. It keeps tracking data under your control, the architecture HIPAA's transmission-security rule expects.
Will this hurt my ad performance?
No, it improves data quality. Server-side, consent-gated tracking sends cleaner, more reliable conversion data to the ad platforms while removing the liability of pre-consent client-side firing.
How long does Up to Code take?
Most agencies go live in 4 weeks from kickoff. Week 1 is the compliance audit and page mapping, weeks 2 and 3 are the remediation build, server-side tracking, consent banner, rewritten privacy policy, and 25 schema-complete pages, and week 4 is QA and launch. The $197/month plan then adds 12 new pages per year.
What does the $197 per month plan include?
Twelve new schema-complete pages per year, roughly one per month, plus upkeep. The consent banner, privacy policy, and JSON-LD schema stay current as ad platforms and state privacy laws change, and we re-scan your tracking after every update. You also keep a current before and after compliance report for your E&O and carrier files.
Do I need a full rebuild, or can you just remove the pixels?
Pixel removal alone rarely closes the exposure. If the privacy policy still describes tracking that no longer matches the site, if forms and quote tools post data without consent, or if conversion tracking simply goes dark, you trade one problem for another. Up to Code remediates the whole surface, tracking, consent, policy, and the pages themselves, so the before and after report shows a clean site, not a patched one. The free Audit will show you exactly which parts your site actually needs.

Find out what's open. Then decide.

Run the free Audit, or book a 30-minute read where we map your exposure on the call. No deck, no pitch.

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